BENEFITS OF EXHIBITING

Exhibit at the AUSTRALIAN INTERNATIONAL SOURCING FAIR (AISF) to place your business in front of thousands of qualified visitors including representatives from Department Stores, Retail Chains, Importers, Wholesalers, Brand Owners, Designers and Agents.  Exhibiting will allow you to:

//  Launch your brand, capability and product internationally
//  Raise your profile and consolidate your position in the industry and region
//  Accelerate your sales cycle using face-to-face marketing
//  Negotiate contracts with Australian buyers
//  Develop and augment direct relationships with prospective and current buyers
//  Promote a point of difference
//  Create brand and capability awareness
//  Showcase a comprehensive service range from sketch and samples and bulk production

MEET MAJOR VOLUME BUYERS FROM AUSTRALIA AND NEW ZEALAND

As the major international sourcing forum in Australasia, the AISF provides unparalleled access to over 3,000 major buyers across Australia and New Zealand.

In 2010 the following organisations were amongst the trade visitors

Retail/Department Stores:
Kmart, Target, Myer, Harris Scarfe, Country Road, Dimmeys, Joanne Mercer, Lincraft, Sportsgirl

Importers/wholesalers:
Adidas, Australian Button Company, Australasian Leather, Australian Knitting Mills, Avanti Manchester, Bardot Clothing, Bisley Workwear, Cotton On Group, Diana Ferrari, Pacific Brands, Laura Ashley Australia, Peter Alexander, Ripe Maternity Wear, Department Of Defence, Rivers Australia, Prosperity Jewelery, The Australian Luggage Company, Strandbags Group, Lonsdale, The Scarf Company, Universal Leather, Victoria Station, Yarra Trail, Textile House.

PRODUCT PROFILE

The AISF is the premiere sourcing event in Australia and New Zealand. It includes a diverse range of products including: apparel, ready made garments, handicrafts, ceramics, textiles, denim, leather, silk, jute, embroidery, yarn, lingerie and intimate apparel, handbags, luggage, small leather goods, footwear, eyewear, fashion accessories, jewellery, knitwear, manchester, workwear, urban wear (streetwear), swimwear, sporting goods, sportswear, uniforms, mens fashion, womens fashion, trims, jacquard, handlooms, couture & special occasion, millinery and headwear

BENEFIT FROM THE POWER OF MARKETING 

The AISFis supported by a powerful and proven marketing programme, including

//  PR campaign in mainstream and trade media
//  Direct marketing to all Australian and New Zealand fashion, accessories and homewares buyers
//  Regular visitor communications, outlining features and new developments of the fair

WHY AUSTRALIA?

Australia is a dynamic and lucrative market. It has managed to avoid the negative effects of the GFC better than most countries in the world. It is a relatively open market in the areas of textile, clothing, footwear, furnishings and handicrafts. In addition, the Australian lifestyle supports an affluent and conspicuous consumer sentiment. The rise in consumer discretionary spending and population projections are further positive indicators.

The International Monetary Fund (IMF) forecasts that Australia’s economy will grow by 3.5% in 2011 – a much stronger growth outlook than that of  advanced economies as a whole. This is in contrast with countries in Europe and Japan where growth is forecast at only 1.5% in 2011. The US economy meanwhile is forecast to grow by only 2.3%, while continuing to struggle with a double digit unemployment rate throughout 2011.


Source: IMF “World Economic Outlook” October 2010.

WHO WE ARE

Australian Exhibitions and Conferences Pty Ltd (AEC) is one of Australia’s leading organisers of trade events including Fashion Exposed, Decoration + Design, The Australian Shoe Fair and The Australian International Furniture Fair. Over 100,000 trade visitors attend AEC shows and conferences each year. Access to key decision makers and buyers across these industries is unparalleled.

Download the 2010 AUSTRALIAN INTERNATIONAL SOURCING FAIR Post Fair Report.

 

WARNING TO EXHIBITORS - EXPO-GUIDE / FAIR GUIDE

Australian Exhibitions & Conferences Pty Ltd does not endorse and has no relationship with Expo Guide which produces the Fair Guide website. We have not given permission for this company to use our name or trademarks on information that the company distributes by mail, fax or by any other medium.

Expo Guide joins Fair Guide in claiming to offer online listing services. They use a form which resembles an organiser's free catalogue listing service, inviting exhibitors to complete the form for an entry in an on-line directory. Included in their group is debt collection agency Gravis Inkasso Gmbh and Swiss debt collection agency Premium Recovery AG (a Construct Data subsidiary) which works in partnership with the various guides to intimidate exhibitors into paying.

If you receive communications from companies other than us which uses our name or the name of any events we organise, or alleges any other connection with us, please do not sign the form before carefully reading and ensuring you understand the small print.